Pulse Consultant - A Marketing And Social Research Consultant

Pulse Consultant is the leading platform for social and marketing research. We give clients the tools they need to understand society and promote progress. We deliver insightful perspectives, pragmatic methodologies, and cutting-edge communication tools as strategic allies in pivotal marketing choices. Pulse Consultants’ data-centric guidance empowers clients to make informed business decisions that resonate within the market. Guided by scholarly wisdom and hands-on proficiency, we champion innovative pathways for sustained and progressive transformation.

Kashif Hafeez

Founder and CEO

Kashif Hafeez has an impressive background in the field of business administration and marketing research. He has been involved with various multinational and national clients for over two decades, helping them with strategy development and generating insights through the intelligent usage of research data.

Kashif’s unique point of difference is his anthropological understanding of society and consumers, which can be a valuable perspective in understanding the cultural and social factors that influence consumer behavior and market trendsPulse Consultant – led by Kashif Hafeez since 2012, is a marketing and social research services provider. Offering a range of research services to clients, including market research, social research, and media research.

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Kashif Hafeez

Founder and CEO
Kashif Hafeez has an impressive background in the field of business administration and marketing research. He has been involved with various multinational and national clients for over two decades, helping them with strategy development and generating insights through the intelligent usage of research data. Kashif’s unique point of difference is his anthropological understanding of society and consumers, which can be a valuable perspective in understanding the cultural and social factors that influence consumer behavior and market trends. Pulse Consultant – led by Kashif Hafeez since 2012, is a marketing and social research services provider. Offering a range of research services to clients, including market research, social research, and media research. Some of their research projects have focused on; Pakistani youth (especially Gen Z), women, opinion polls, media, Pakistan’s political hemisphere, #PSL (Pakistan Super League) advertisement recall studies, Inflation impact studies, and many more. In addition to his role as the CEO of Pulse Consultant, Kashif Hafeez appears to be a versatile professional with multiple roles, including being a lecturer, columnist, blogger, and author of various books on social issues

Approach

Innovation & Exploration

Innovation & Exploration

Innovation & Exploration of new ideas is the basic driver of positive & continuous Change. However, we at PULSE, firmly believe that sustainable solutions are always grounded in Academic Knowledge & Practical Experience
Identifying Insights

Identifying Insights

Numbers always speaks – Right or Wrong – We believe in Identifying Insights among Numbers
Understand Society

Understand Society

Brands live in Society –Society doesn’t live in Brands – so understand society first
We Understand PAKISTAN

We Understand PAKISTAN

  Capabilities

  • Door to Door Interviews
  • Telephonic Interviews
  • Computer Assisted Personal Interviews
  • Products And Taste Test
  • Online Panel Analytical  Software
  • Online TVC Testing & Evaluation 
  • Instant Voting 
  • Cloud Based 

   Qualitative

  • Concept Testing 
  • TVC Testing 
  • In Home Visit 
  • Triggers & Barriers
  • Brand Quality 
  • Product Testing Lab
  • Ethnography 
  • Shopping Behaviour
  • In Market Observation 

Qualitative

  • Customer Satisfaction Survey
  • Mystery Shopping
  • Motivation & Inspiration
  • Usage & Attitude & Studies
  • Habit & Practice
  • Product Testing Lab
  • Shops Visit
  • Segmentation
  • Ad Testing
  • Opinion Polls
  • Social Research
  • Pharma Research
  • Media Researches
  • Tracking Researches
  • Packing Test
  • Ad Impact
  • Post Launch Evaluation
  • Omnibus

Actions Speak Louder than Words!

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